One need not look far to find companies that über-right-wingers will boycott because the company has stated publicly that it supports sexual equality. I covered Betty Crocker a few months ago, and I even posted a follow-up just a few weeks ago.
So it’s always interesting (or just annoying) to see those same people outraged when the other side will call for their own boycotts when a company states that it’s against equality. The Italian pasta company Barilla recently did this, with the CEO stating very clearly, “I would never do [a commercial] with a homosexual family, not for lack of respect, but because we don’t agree with them.” The CEO has since apologized numerous times because of the large backlash and the often amusing marketing by Barilla’s competitors, such as the one below.
Of course, WND had to post about this with the story, “Barilla Pasta Boss: No ‘Gays’ in Our Ads.” And the second-highest-rated comment by “Bryan Taylor” states:
This is the part where the ‘oh so tolerant’ gays come out of the closet in droves to harass, intimidate, coerce, and use the force of government to help Mr. Barilla recant his current position on gays and then condone the gay lifestyle. They [gays] talk about being tolerant and allowing others to have their own beliefs, but rarely do they act that way. Gays bashing Chik-Fil-A is a perfect example of the bigotry of the gay/lesbian lifestyle. They want to talk about equal rights, but only “their” rights count.